Not Sure If Your Website Tracking Is Actually Working?
I check your website, GTM, GA4, forms, calls, email clicks, and key actions — then show you what is missing, what is broken, and what should be fixed.
Live Tracking Audit Preview
Example illustration — not your live results
Example illustration
Most Websites Are Tracking Less Than They Think
The form works, but GA4 never receives the lead.
Button clicks are counted as conversions, even when no one submitted a form.
Google Ads is optimizing with messy or duplicate signals.
Phone and email clicks happen, but nobody is measuring them.
The client spends on ads without knowing what actually converts.
Reports look fine, but the data is not reliable
GA4 may show activity, but the events are unclear, duplicated, or not connected to real business actions.
What I Check
Tracking Foundation
GTM, GA4, and Google Ads set up correctly.
Lead Actions
Form submissions, phone clicks, email clicks, and CTA buttons.
Quality Checks
Duplicate events, fake conversions, and inconsistent naming.
Reporting Readiness
GA4 DebugView, Tag Assistant, and conversion recommendations.
How It Works
Send URL
Client sends their website URL.
Audit
I check the current tracking setup.
Quote
I send a short audit summary and a clear quote.
Setup
Once approved, I set up or fix the tracking.
Test
I test every event before calling it done.
Handover
I send proof, screenshots, and handover notes.
Pay Once Done
Payment is made after the agreed tracking setup is completed and verified.
What Is Included
GTM setup or cleanup
A clean, correctly structured GTM container ready for real tracking.
GA4 event setup
GA4 configured with events that actually match your business goals.
Form tracking
Every real form submission tracked as a genuine lead.
Phone/email/social click tracking
Clicks on phone numbers, email links, and social icons all counted.
CTA tracking
Button and CTA clicks tracked separately from real conversions.
Tag Assistant and DebugView testing
Every event verified live before anything is called done.
Final report and handover notes
A clear summary of what changed and how to read your data.
Conversion recommendation
I identify which event should be treated as the main Google Ads conversion and which events should stay as supporting signals.
Request a Quote Based on Your Website
Every website is different. Send your URL and the actions you want to track. I will review the setup first, then send a clear quote before starting.
What is missing
What should be tracked
Which events should count as real conversions
What access is needed
Estimated setup scope
Final quote before work starts
What You'll Have After Setup
After the setup, you should have:
Cleaner GA4 events
Better Google Ads conversion signals
Clear lead tracking
Fewer fake or duplicate conversions
Proof that important actions are firing correctly
A handover summary you can keep
Frequently Asked Questions
How is this different from Google Ads Conversion Tracking?
This audit covers your site's tracking broadly — GTM, GA4, forms, calls, and general lead events — even if you don't run Google Ads at all. Google Ads Conversion Tracking is specifically about what counts as a conversion inside your Ads account.
What if the audit finds everything's already working?
That happens, and it's a useful outcome on its own — you get written confirmation that your tracking is solid instead of an ongoing doubt in the back of your mind.
Do you fix the issues you find, or just report them?
The audit itself is diagnostic — you get a clear list of what's working, broken, duplicated, or missing, with recommendations. Fixing them is typically a follow-up scope once you know what actually needs attention.
How long does an audit take?
Most single-site audits take a few business days. I'll confirm a specific timeline once I've seen your site and current setup.
What access do you need?
Read access to Google Tag Manager, GA4, and Google Ads (if in use) is usually enough for the audit itself. I'll confirm the exact list before starting.
Is this the same as a "free tracking audit" offer?
No — this is a paid, thorough audit with a written report. I'll let you know upfront if your situation is simple enough to just fix directly instead.
Related Services
Google Ads Conversion Tracking — for fixing what the audit finds on the Ads side specifically.
GTM & GA4 Setup — for a full rebuild if the audit finds the foundation needs it.
Technical SEO & Performance — for issues beyond tracking.
Want to Know What Your Website Is Really Tracking?
Send your website URL and I will check what is missing, what is broken, and what needs to be fixed before you spend more on ads.